Friday, August 05, 2011

The Sims Medieval
http://www.youtube.com/watch?v=YeYxhDjye8g

One of 5 new spots for The Sims Medieval. Donald Faison takes us on quests, rips a new lick on his lute and dances his way through the vast new world of the game.

Sunday, March 13, 2011

The Sims Medieval
http://www.youtube.com/watch?v=n1L_G6gwYU8

Today we dropped a teaser for the latest in the Sims catalog: The Sims Medieval. Fanboys and girls are rabid for new worlds for their Sims to explore. In The Sims Medieval, fans will play in a vast new kingdom. There are strange characters to interact with, regions to travel to, magic, battles for power and of course, sexytime.

Tuesday, September 14, 2010

Medal of Honor
I am currently working on a series of long form videos for the Medal of Honor franchise. 8 in total will be completed for launch on 10/12/10. Real, Tier 1 Operators from the US Special Forces were asked to consult on every aspect of the game development from dialog, to comms, kill scenarios and enemy intel. We were lucky enough to interview 8 of the top active-duty consultants who's collective experience spans from Vietnam to the present conflict in the East. Cut with game footage and boots-on-the-ground footage from Afghanistan, we created these videos to reveal to our audience, a new level of authenticity that EA is bringing to game development with this title.





Friday, July 16, 2010

Comedy Central - Sarah and Demetri


I made this spot as a freelance ACD with my good friend and colleague Craig Mangan. Quite possibly the easiest and most hilarious gig of my career.

Sunday, December 06, 2009

Electronic Arts + Wii
http://ea.com/wii//


With the enormous success of the Wii in 2008, Electronic Arts came to us with a growing interest in creating a great new line of games for this platform to really showcase the perfect gaming union of EA Games played on the Wii. EA is known for their superior game graphics and some of the most successful new titles, like EA Sports, Sims and Active. The Wii platform has been embraced in millions of homes globally by families who never considered playing video games before. This was a huge opportunity for us. We developed the brandline of "EA+Wii Pushing Play" as our lead messaging and set about developing an offline and online campaign that would demonstrate how that statement is true. A key piece of the campaign was the ea.com website. We needed to build an online experience to drive users to that wouldn't just drive sales but showcase the entire "conversation" happening online about EA Games for the Wii. We built a massive aggregate. It's a hub for everything that's being said, discussed, reviewed, posted or blogged about regarding EA + Wii. We took a huge lasso, found some great partners, built a custom content manager, hired a killer community director and developed a few holiday promotions around the site launch to give us momentum. It's working. The site launched December 1, 2009 and traffic is exploding and the content is pouring in. One of the most successful aspects of the site has been the EA Stocking Stuffer we built on Facebook. We made it irreverent and easy to use and now people are sharing it. Go check it out!




Tuesday, October 13, 2009

Electronic Arts - Brutal Legend


This was the kitchen sink of video games. EA came to us and spent 2 hours explaining that this new title from acclaimed game developer, Tim Schafer, was going to star Jack Black as a Rock N Roll roadie named Eddie Riggs, who goes back in time to a land of metal, inspired by 80's album covers, so he can use heavy metal to destroy evil and save the universe. HELL YEAH! was the general reaction. Check out the spot.

AD: Amber Justis/Michael Kim
CW: Bob Goeldner/Caitlin Strick

Wednesday, February 25, 2009

SONY



Sony wanted us to help them announce that you could now download high-definition movies to your Sony PSP or PS3. We were able to secure usage rights for the Dark Knight that had just been released to DVD to payoff this concept and add to the sound design. We were also able to work closely with the motion designer to select stock assets that would allow us to create a 3D animation of the banner without shooting any film.